Selling Cuba

Shrouded in mystery for decades, the captivating country of Cuba soon will become a red-hot destination for millions of breezes_jibacoa_1Americans, especially in the first years following the lifting of restrictions. This culturally rich Caribbean gem – the birthplace of salsa, mambo, mural painting, Havana Rum and Cohiba cigars — will be ripe for selling as part of travel packages.

Join a panel of travel experts as they share the latest information on legal updates for travel to Cuba and interactive people-to-people programs designed to immerse visitors in the country’s everyday life by facilitating memorable interactions between Americans and Cubans.

Travel Industry Exchange will offer a special session on how to sell Cuba to American travelers in the Properties & Destinations track.  teatro_la_caridad_2

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